Value Discovery is for Everyone

 ‘I came to the conclusion long ago that limits to innovation have less to do with technology or creativity than organizational agility. Inspired individuals can only do so much.’ – Ray Stata

I came across this quote the other day and it got me thinking about Value Discovery.

Here at B13 Technology, We’ve always appreciated the importance of Value Discovery for both ourselves and our customers. New Picture

When people usually talk about Value Discovery it’s in terms of big fancy scheme
s or brand new start-ups, two things that often carry a large risk. But Value Discovery is about more than large scale projects or new ventures. Value Discovery can be anything from a brand new bespoke application to small change in a staff training manual. The most straightforward explanation of Value Discovery is that it is a technique to find out how to
improve your product or business in such a way that you can easily evaluate the benefits.

It’s a process that shares a lot with Eric Reis’ Validated Learning. But unlike Validated Learning, Value Discovery does not have to be applied to the creation of a new product. Value Discovery covers a huge range of things; maybe there is a way to save your customers money with a small piece of tailor-made software that negates the need for a previously used expensive third party piece of software. Perhaps there is a software fix that increases efficiency and saves you money. It might even be a few tweaks to an existing software system so that it’s more intuitive for your employees to use. All three of these examples would show an immediate and measurable return on investment.

Like Validated Learning it takes a new way of thinking to accurately discover the ‘Value’ of a piece of software.

That is where we come in. Our 5 Hows will help you determine exactly where new profits can be made using immediate software fixes. We’ve had years of experience of Value Discovery and can help you work out exactly how much it would be worth to you and your Company – both in money saved and profits gained.


We can aid or even run the whole Value Discovery process. Our expertise is software systems for businesses, so we are uniquely capable of figuring out the life expectancy of a product, the cost of running and maintenance, and all the other aspects that will determine the extra revenue it would provide. We know the cost of development, or the best product to purchase. We will share our knowledge, give you a new perspective on your own knowledge, and catalogue everything we learn during Value Discovery.

In a previous post we talked about how all business are in some way software companies but did you know that only a third of companies have a working Digital Transformation Program in place. That many people still don’t realise or have never had the chance to realise just how versatile the right piece of software can be and how much it could help them.

This type of Value Discovery is a service that we’ve always offered our clients but not one that we’ve ever touted. But the purpose of this blog is to tell potential clients like yourself about who we are at B13 Technology and what we do.

We can run or help you run Value Discovery and implement changes that have immediate and measurable results.


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